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Henderson, Nev. – Dec. 8, 2021 — Erem is proud to announce that it has joined the Plastic Impact Alliance—a grassroots commitment to eradicate single-use plastic from the outdoor industry.
“Since our inception, Erem has focused on being the most sustainable brand in the outdoor industry in how we source and build our performance desert hiking boots. Joining the Plastic Impact Alliance is a natural step for our company towards this goal,” said Noah Swartz, co-founder and CEO of Erem.
“We are so excited to have Erem join the Plastic Impact Alliance, bringing more force and traction to this imperative shift in our businesses, at Outdoor Retailer, and all of our industry gatherings,” said Kristin Hostetter, editorial director of Outdoor Business Journal and co-founder of the Plastic Impact Alliance. “Our industry is passionate and leading the charge in sustainability and climate change. Eradicating single-use plastic from our businesses and events is one of the most basic and impactful things we can do on these fronts.”
Plastic pollution is a growing environmental problem, and the outdoor industry has the power to have a huge collective impact. The Plastic Impact Alliance unifies sustainability-forward brands, retailers, and companies to create a more authentic and sustainable industry.
The Plastic Impact Alliance counts more than 420 outdoor companies as members. The Alliance has helped raise plastic awareness at Outdoor Retailer and supported more than 200 in-booth water stations. In October 2021, the Alliance launched a polybag recycling pilot program in Boulder, Colorado, in partnership with 10 local retailers and Eco-Cycle. And new for 2022, the Alliance will begin a campaign to help its members find alternatives for the soft-film pallet wrap so prevalent at Outdoor Retailer.
The Plastic Impact Alliance is a collaborative effort open to all organizations who commit to doing their part. There is no cost to join. For more information, potential members should click here to submit a form, then send an email to plasticimpactalliance@gmail.com with their company logo.
About Plastic Impact Alliance
Plastic Impact Alliance was launched in January 2019 by outdoor industry members dedicated to reducing single-use plastic at the industry’s biannual trade show. The effort, initially focused on the rejection of plastic water bottles and encouragement of more water stations, has continued its long-term mission to help make the outdoor industry’s trade zero-waste. Made up of hundreds of companies, the Plastic Impact Alliance rallies industry leaders and newcomers alike to align on a mission of eradicating plastic waste to keep our sustainability goals consistent wherever we conduct business. For more information on the Plastic Impact Alliance, please visit: outsidebusinessjournal.com/tag/plastic-impact-alliance.
About Erem
Founded in 2021 by a father-and-son team of environmental footwear innovators, Erem is the first outdoor brand focused on desert performance. Launching with Biocircular™ desert hiking boots, Erem’s Xerocole collection uses only materials with 100% proven paths back to nature; the company also incentivizes customers to return products to be repaired or restreamed into new uses. Erem believes that performance gear made for enjoying the planet should not harm the planet, and so is on a mission to raise the sustainability standard for outdoor products. The name “Erem,” pronounced Eh-rem, is an acronym adapted from the ancient Greek word for desert that stands for Exceptional, Responsible, Enduring, and Motivated. This is the company’s product promise and brand philosophy. Erem is a member of The Conservations Alliance, the Plastic Impact Alliance, and 1% for the Planet and is the official partner of the Arizona Trail Association. To learn more, visit eremlife.com.
CONTACT
Julie Atherton
JAM Collective
julie@jamcollective.net
415-839-7546
